Tuesday, January 13, 2009

The commercialisation of a president.

As the inauguration day draws nearer American companies are jumping on the band wagon. I have just been looking at the new Pepsi site. refresheverything  It's just great to see optimism at this really tough time. Perhaps brands can make a positive contribution to society. And I'll keep banging my drum...let's make this financial crisis mean something. Obama has shifted things, let's keep the momentum going. As my wife says (and Gandhi!) ...Be the change you want to see in the world. And she's always right! Our brand is all about you and respecting you by not making massive assumptions about you...so I'm hoping to make a small contribution to the change. have a look at us...youi
I loved this video in the campaign: youtube

No comments: