Wednesday, November 30, 2011

Youi Insurance sponsors environmental initiative.

Youi is sponsoring picitup on the Sunshine Coast. A simple, rather old-fashioned initiative picitup hands out bags to walkers to pick up litter on their daily walks. Youi's creative department lead by Brand Director Bryan Cawood have produced 4 commercials. You can view them here: http://vimeo.com/picitup/videos
Or go to http://picitup.com.au to find out more.
We hope it goes some way towards encouraging people to pick up litter.

Monday, October 17, 2011

youi ad features endangered butterfly in queensland

Our new youi insurance ad features a story about the Richmond Birdwing Butterfly, an endangered species from the Sunshine Coast. Find out more about the butterfly here: http://www.richmondbirdwing.org.au/index.php

youi insurance new ads feature local comic artist

We've been getting great coverage of the comic character we put in our new youi insurance ads. Paul Mason is the artist and the comic the title is 'The Soldier Legacy'. Here's a link to the Queensland College of Art site article: http://www.qcagriffith.com/2011/10/paul-masons-comic-character-stars-on-tv/ The ads have also been picked up by the huge US comic site Bleedingcool. Check out here: http://www.bleedingcool.com/2011/10/09/australian-insurance-tv-ad-turns-to-comic-stores/
Cool to be part of something positive for an artist. Go Paul!

Saturday, August 27, 2011

youi insurance vimeo channel

It's been a while. Thought I'd just put a link up to the youi vimeo channel. It's a snapshot of some of the commercials from the ad campaigns for the brand.
check out the youi vimeo channel: vimeo.com/channels/youi